The world of real estate investment has changed significantly over the years.
Two decades ago, most buyers relied on newspapers or agent window displays to find property listings. But then, technology changed everything. With the rise of specialist real estate websites, buyers from all over could explore properties to add to their portfolios.
However, more potential buyers also led to greater competition for listings. To stay ahead of the pack, the savviest investors had to up-skill. They began to rely on a team of experts to cherry-pick the best investment-grade properties.
These experts included mortgage brokers to help secure the best loans, specialist accountants to manage their financial affairs, and a relatively new profession in Australia—buyer’s agents—to ensure they made the best property choices.
Value-add expertise
When I first started as a property investment professional and buyer’s agent, much of my time was spent educating consumers, as most were only familiar with agents who represented sellers.
Today, while there’s more awareness about buyer’s agents, some confusion remains about how they truly offer a value-add in property investment.
For instance, some people focus solely on the fee a buyer’s agent charges and decide to walk away. They believe they can handle the process better than a professional who has successfully secured hundreds of properties for satisfied clients.
However, sophisticated investors recognize the knowledge and expertise that buyer’s agents bring to the table—skills they may lack. Working in the best interests of their clients, buyers’ agents remain unemotional and objective, focusing solely on which properties are the best fit for their clients’ portfolios.
This perspective alone can save tens of thousands of dollars by avoiding emotional bidding wars and overpaying for a property. Instead, a buyer’s agent will move on to the next carefully selected investment-grade property.
Their role as expert negotiators often results in a lower purchase price, as they know how to secure favorable terms and conditions through detailed research on the vendor, and identifying the right buttons to press.
Additionally, their strong networks of agents give them first dibs on off-market properties that everyday buyers would never have access to.
Not only can they help secure a property at a discounted price, but buyer’s agents also manage the purchase from start to finish, offering a significant reduction in stress for their clients.
The problem is you need more than just a buyers agent!
In today’s complex economic environment, securing your financial future requires more than just a buyer’s agent or property strategist. That’s why at Ash Buyers Agency, we take a 360° holistic approach to help you grow, protect, and pass on your wealth.
While working with a buyers agent is important for the strategic implementation of the plan we create together, we first focus on building a customized solution tailored to your specific needs. Our time-tested system for acquiring wealth ensures that, before you even begin searching for property, you have your finances in place, along with asset protection and cash flow protection strategies.
However, you must be careful— not all buyer agents are created equal. Many claiming the title today have only completed a short course, obtained a license, and are working from home with a mobile phone, lacking real estate expertise.
You don’t want an enthusiastic amateur guiding your investment journey, do you? And remember, not everyone who calls themselves a buyers agent truly represents the purchaser. At Ash Buyers Agency, we pride ourselves on offering experienced professionals who prioritize your success.
Working for you
Over the years, there have been instances where individuals have presented themselves as buyer’s advocates while actually working for the vendor. Their role is supposedly to smooth the transaction process; however, their loyalty clearly lies with the seller since they are compensated by them.
Often, these individuals promote their “services” as being free of charge, yet there is typically a high learning fee that the buyer will ultimately bear for using them.
In contrast, professional buyer’s agents work exclusively for the buyer and are compensated solely by them. Their legal duty is to achieve the best outcome for their clients.
Don’t worry about their fee; it’s a small price to pay when your buyer’s agent brings years of experience in general real estate selling, followed by expertise in buyer’s agency and on-the-ground knowledge. This is a perspective that money can’t buy.
The fee charged by buyer’s agents can range from very low to quite high, but like any other professional, those with the most experience are worth every cent.
Ultimately, buyer’s agents are becoming a growing part of the Australian property investment, as more investors recognize they can’t afford to not have them on their team. Their expertise can lead to potential savings during price negotiations and help prevent the selection of an underperforming asset, ultimately avoiding lost capital growth in the years to come.
“Seize the moment to take action and position yourself for the opportunities that will arise as the market evolves.”
If you’re wondering what the future holds for property in 2020–2021, you are not alone.
You can trust Our team at Ash Buyers Agency to provide you with the direction, guidance, and results you need.
During these challenging times, it’s essential to have an advisor who adopts a holistic approach to your wealth creation, and that’s exactly what you get from Ash Buyers Agency’s experienced professionals. With their reliable support and expert advice, you’ll gain the strategic insights necessary to navigate the market effectively.
If you’re looking at buying your next home or investment property here are 4 ways we can help you:
- Strategic Property Advice
Allow us to help you build a Strategic Property Plan for you and your family. Planning for the future means bringing what lies ahead into the present so you can take action now! This approach will provide you with direction, deliver results, and offer more certainty. Click here to learn how we can help you. - Buyer’s Agency
As Australia’s most trusted buyers’ agents, our clients—and we can do the same for you. Our on-the-ground teams in Sydney bring years of experience and valuable perspective—something that money just can’t buy. We’ll assist you in finding your next home or an investment-grade property. Click here to learn how we can help you.
Ready to elevate your property investment journey? Connect with Ash Buyers Agency today! Don’t leave your future to chance—call us at +61 434 111 200 and discover how we can help you secure the best investment opportunities in the market!